ChatGPT · Gemini · Perplexity

Your Hotel Is Invisible to AI Search.
Let's Fix That.

When travelers ask ChatGPT, Gemini, or Perplexity where to stay — your competitors are being recommended. You're not. We measure the gap and help you close it.

Get Your Free AI AuditSee How It Works
chatgpt.com
Best boutique hotels in Lisbon for a romantic weekend?
G

Here are some highly recommended boutique hotels in Lisbon:

1.

Bairro Alto Hotel

Iconic luxury in Chiado — consistently recommended

2.

The Lumiares Hotel & Spa

Adults-only rooftop, Bairro Alto

3.

Memmo Alfama

Historic Alfama quarter, stunning river views

—

[Your Hotel]

Not recommended by AI ↑

This is what travelers see. Your hotel isn't in the list.

AI is the new search.
Most hotels haven't noticed.

01

AI recommends, travelers book

Travelers increasingly ask ChatGPT, Gemini, and Perplexity for hotel recommendations. The AI answers immediately — and it almost never recommends you.

02

OTAs win by default

Booking.com and Expedia have invested millions in AI-readability. Independent hotels haven't. The result: AI sends travelers to OTAs, not to you directly.

03

Invisible = losing

If your hotel doesn't appear when AI is asked about your destination, you're losing bookings to competitors who do — even if your property is better.

The Process

How HotelSignal Works

01

Submit Your Property (Free)

Fill in a short form about your hotel. We use this to run a set of AI search queries matching your destination and positioning.

02

We Run Your AI Audit

We send a battery of standardized AI search queries — simulating real traveler searches — to ChatGPT, Gemini, and Perplexity. Every result is scored for visibility, prominence, and consistency.

03

Get Your Visibility Score

You receive a free AI Visibility Score (0–100) showing how often your hotel appears, how prominently, and how you compare to local competitors. If you want to fix it, we have a plan.

Get Your Free Score →

Pricing

Clear Pricing.

No subscriptions until you're ready.

Starter

AI Visibility Audit

Free
  • AI visibility score (0–100)
  • Coverage across 3 AI platforms
  • Per-platform breakdown
  • Competitor snapshot
Get My Free Audit
⭐ Most Popular

Deep Audit

Deep Audit + Action Plan

$399intro pricing
  • Everything in the Free Audit
  • Full 8-chapter deep analysis
  • Website & structured data review
  • Google Business Profile analysis
  • OTA listings & review assessment
  • Content & attribute gap analysis
  • Competitor benchmarking & Share of Voice
  • Private client portal delivery
  • All production-ready deliverables
  • 61-task / 12-week Action Tracker
Get the Deep Audit →

Premium

Premium Audit

Contact for pricing
  • Everything in the Deep Audit
  • 60-minute 1:1 strategy session
  • Custom 90-day execution plan
  • Expert guidance on prioritization
Contact Us
+ Monthly AI Monitoring$99/month · Cancel anytime
Full AI audit re-run monthly·Score tracking over time·Competitor movement alerts·Monthly priority report
Start Monitoring

Built for Boutique Hotels

We work with independent properties (10–80 rooms) where brand identity matters and every booking counts.

Specialist focus

Not an SEO agency. Not a booking platform. Pure AI visibility — the only thing that matters for getting found when travelers ask AI where to stay.

Production-ready deliverables

Not a report of vague recommendations. Copy-paste fixes you can implement today — schema code, rewritten web pages, GBP descriptions, review templates.

Built on real AI testing

We actually run the queries and show you the results — not modeled estimates or proxies. Real outputs, real scores, from real AI systems.

Frequently Asked Questions

What AI platforms do you test?
We test on ChatGPT (OpenAI), Gemini (Google), and Perplexity AI — the three platforms most commonly used for travel research and recommendations.
How is the score calculated?
We run a standardized set of AI search queries simulating real traveler searches for your destination and property type. Each query is scored based on whether your hotel appears, how prominently, and how consistently across platforms. Results are normalized to a 0–100 scale.
How long does the audit take?
Free audits are typically delivered within 24–48 hours. The Deep Audit + Action Plan is delivered within 5–7 business days.
What's included in the Deep Audit deliverables?
The Deep Audit includes everything you need to implement changes immediately — copy-paste JSON-LD structured data, rewritten web pages, an optimized Google Business Profile description, 15 pre-written Q&As, review response templates, and a full prioritized action plan.
Is this useful for chain hotels?
HotelSignal is optimized for boutique and independent hotels (10–80 rooms). If you're a chain or multi-property group, contact us — we offer custom engagements.
Do you offer ongoing support?
Yes — our Monthly Monitoring service ($99/month) re-runs your full AI audit each month, tracks your score, and alerts you to competitor movement. It's the natural next step after the Deep Audit.

Still have questions?

Contact us at hello@hotelsignal.co →